Sitting down with Mattias Drotte from Sweden’s creative agency, MASKOT, we learn about both his personal, and the agency’s inspirations and values.
Taking pride in their beautiful, artistic and documentative royalty free photography, at the core of the leading creative photography agency lies their unwavering commitment to create connections. Upholding this strong belief in people and relationships through their indisputably inclusive photography they are not only producing beautiful photography, but are daring to think critically about socio-political norms.
Ever since I got my hands on the family camera, and my mother thought that I had a talent in photography (like any mother would but I bought it), I have been interested in photography and have later been striving towards a life working with images. And it is more or less the same for my co-founder Per.
“Borrowing” the family camera when 5-6 years.
Maskot’s style, which has consciously or unconsciously evolved into what it is today, comes from what we love with photography and that is: people, documentary style, believable, moving and current.
"People, documentary style, believable, moving and current."
In our field of photography it is that we can make a living from something we love doing, something that we think is creative and fun (almost) every day. A little bit like the kid wanting to become a professional dancer/ball player – to be able to work with your hobby.
From a stock photo perspective, we can help push people’s perception of equality, gender roles, diversity etc. in the right direction through breaking norms in our imagery.
We will always make mistakes when shooting and that we should not feel downhearted when a shoot is not exactly as we wanted it to be – because in our heads, it will never.
Nothing, I am not too much in to frustration and annoyance.
The moment when someone invented the wheel. Because it would be extremely interesting to see how the world was at that time and to capture the facial expression of the inventor when she saw that it worked.
To be satisfied with what you have if you are in a good place in life.
Flaoua Paoua by Panda da Panda.
With a life in photography spanning back to a trip around the world after finishing his studies at TU Munich, Peter Schatz of Action Pictures has an established archive today spanning sports, creative and portrait photography.
Meet this week’s Contributor. London based photographer, director and musician Alex Amorós joined IMAGO this year and sat down to tell us a little more about himself, his passions and why he deems photography to be a tool for freedom.
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