Stories with the Tag: AI

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Advertising Photography in the Digital Era: A Conversation with Creative Director Juan Vargas

In a conversation with The Game Magazine, produced by IMAGO, a Photo Agency, Juan Vargas shares his advertising background and the critical role photography plays in the industry. His position as creative director gives him the ability to guide teams and emerging talent to achieve optimal results. He also explores how new technologies are integrated into the creative process to shape new projects.

IMAGO/ingimage

The Impact of AI on the Photography Industry

Artificial Intelligence is revolutionizing the photography industry, and as this technology becomes more advanced, it raises many questions about how it will affect the photographers and the quality of their work. To shed light on this topic, The Game magazine interviewed Andrés Benedicto, Director of International Partnerships and Sports Content at IMAGO, Marcia Hyndman, Press & Communications Manager at IMAGO, as well as two of IMAGO’s photographers, Jared Martinez and Richard Wareham.