Firstly, how did it all get started and how has it evolved over the years to become The World Sports Photography Awards we see today?
It was an idea in a coffee shop. How did we create a campaign to share the best sports photography in the world and celebrate the incredible art of the photographers? Two editions later we’ve celebrated hundreds of wonderful images and been featured in newspapers, magazines and websites around the globe.
What were the initial goals you set for yourself when starting out the initiative?
Our initial goal was to ensure we were credible and trusted by professional sports photographers. We want to celebrate the amazing work they create, so it’s important that they see the awards as serious and something that they want to win.
What was it like starting up?
It was fantastic to see the immediate enthusiasm from judges and photographers. People kept saying to us that they appreciated the cross sport and global nature of the competition.